Friday, 2 May 2014

Columbus Crew Rebranding Proposal

Here is my first attempt to rebrand the Columbus Crew, who are scheduled to do so in 2015. I took direct inspiration from the city's decorative archways and the Ohio state flag. The "classic" football give the logo an aged look, hence the placement of the year 96 being directly over the ball, further giving the crest a since of age. While the crest maybe evolving and moving forward, the kits hark back to the club's inaugural design in it's own and unique way with black diagonal lines over one halve over the chest, a look quite similar to the 96 kits that were predominantly black with two sets of diagonal yellow stripes. (3rd kit and full kits coming soon)

1 comment:

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